Mondo TV, one of the largest European producers and distributors of animated content, has announced the appointment of Branding Streams as its agent for the popular new kids’ shows MeteoHeroes and Invention Story in the North American market. The appointment will cover media distribution in all English … more

For the next installment of this year’s A-ZX series, adidas Originals has teamed up with the LEGO Group for a playful take on the ZX8000 silhouette. Demonstrating that you’re never too old to play, this unique release sees the Danish toy company bring its instantly recognizable aesthetics to an adidas … more

Festival of Licensing today announces its Hasbro Happy Hours programme of ‘after-show’ evening entertainment to bring the licensing industry together once the day’s meetings have dialled down and the fun can begin. "At Hasbro, we are committed to creating the world’s best play and entertainment … more

Leading independent agency, Rocket Licensing will be exhibiting a wide portfolio of brands, including new additions and longstanding properties, at the European week of the new virtual Festival of Licensing show, running throughout October. The impressive list features newcomers such as … more

Mondo TV, one of the largest European producers and distributors of animated content, will showcase several properties at the MIPCOM online event in October. This year’s line-up includes a new version of the classic tale Grisù, the recent arrival of MeteoHeroes, the third series of the internationally … more

Honda joins forces with Perfetti Van Melle in Thailand on a collaboration between the popular Scoopy I motorcycle and the Chupa Chups lollipop brand. In Thailand, Honda launches a limited edition Scoopy I Chupa Chups model with a matching helmet that combines the spirit of fun and colour of the lollipop … more

Caroline Mickler Ltd teams up with Iconic Images to represent Norman Parkinson, one of the most important and celebrated fashion photographers of the twentieth century. An extraordinary talent, Norman Parkinson’s career spanned the 1950’s to 1980’s including a long collaboration with Vogue … more

Sesame Workshop, the nonprofit media and educational organization behind Sesame Street, has named Stefan Kastenmüller to the newly created position of General Manager for Europe. Kastenmüller will be responsible for developing and implementing a long-term strategic vision for the Workshop in the region … more

Founder of Fuzzballs, Marc Sach has been awarded the Rising Star award at the annual Stationery Awards, which benchmark good practice and innovation in the stationery sector, and recognise manufacturers, retailers and rising talent. One judge said: “Dedication and hard work have paid off for Marc … more

For the first time, NFL players will appear as playable characters in Subway Surfers through a new group licensing partnership, it was announced today by SYBO Games, the NFL Players Association and OneTeam Partners. The endless runner mobile game crossed three billion downloads worldwide in August and … more

Fanatics’ acquisition of Top of the World signals both a further consolidation of the sports licensing business and another move toward becoming more vertically integrated, adding inhouse headwear manufacturing to the apparel production it acquired in 2017 when it bought Majestic … more

BBC Studios, the global content company that introduced children and families in the U.S. to Bluey, the Emmy-winning animated series available on Disney Channel, Disney Junior, and Disney+, has named Penguin Random House master publishing partner for the preschool brand … more

Who doesn’t love LEGO bricks? And who doesn’t have a fond LEGO memory from their childhood (or even adulthood)? Whether you build from instructions, or dream up something from your imagination, LEGO building is the ultimate platform for creative experimentation and development … more

The iconic Smiley brand, the world’s biggest retailer Alibaba, and globally-renowned brand management, brand owner and marketing company Authentic Brands Group are the first keynotes revealed for the Festival of Licensing Live Stage agenda, sponsored by Crunchyroll. A month-long virtual celebration of … more

Michaela Fass, SVP Fashion at The Smiley Company said, “It’s in these times that the colour pink is particularly symbolic, embodying the spirit of universal love for yourself and others, which is something the world needs right now more than ever. By partnering with Smiley – Bershka have created a capsule … more

Leading independent licensing agency, Sagoo has partnered with world class content creation company, Endemol Shine Group, to represent leading brands, Simon’s Cat, MasterChef and Peaky Blinders across select categories in France. The brands join Sagoo’s impressive portfolio, which includes Rilakkuma … more

Emmy Award-winning French animation production and distribution company Dandelooo announces sales for the new preschool adventure CGI series Tainá And The Amazon Guardians, produced by Brazil production company Sincrocine, in association with animation studio Hype and Nick Jr Brazil … more

After working with WildBrain CPLG Benelux since January 1, 2020, Hasbro is expanding the licensing agency’s rights to include the iconic eOne brands, following the recent integration of Hasbro and eOne. “We are maximizing our local partnership with WildBrain CPLG Benelux and adding Peppa Pig … more

Maverick European kids entertainment company TeamTO has partnered with leading kids platforms France Télévisions and Super RTL on its animated action comedy Jade Armor. The series is now in full production at TeamTO’s Paris and Valence studios, with first episode planned for delivery in fall 2021 … more

Perfetti Van Melle group, one of the sweetest groups in the world, is always ready to spread fun and color with its popular brands no matter what happens! In these challenging times, the brands are just perfect to cheer up the latest accessory in any outfit: an amazing fashionable collection of face masks has … more