The Royal Horticultural Society has announced its endorsement of the Prestige range of trellis, fencing and gates from The Garden Trellis Co, a designer and manufacturer of bespoke garden joinery. These are the only trellis, fencing and gates that the RHS endorses. Handcrafted in the UK, these products … more

Maurizio Distefano Licensing has been appointed by Beanstalk, the global licensing agency behind some of the most famous brand extensions in the world, to manage the licensing programs for Baileys and Guinness for the Italian market. MDL shares Beanstalk’s philosophy that a successful licensing … more

Toon2Tango GmbH & Co. KG – the new kids and family entertainment venture headed up by long-time television and movie industry experts Ulli Stoef and Jo Daris – has announced some major appointments for its new animated adventure series Agent 203, which is to be co-produced with Mondo TV and … more

The Royal Horticultural Society has announced the launch of a brand-new collection of art pottery from valued RHS licensing partner Moorcroft, a renowned producer of heritage art pottery and a leading name in the world of ceramic design. The new collection – four vases, a jug, a plaque and a … more

Aurora World – a leading character and content company and the owner of the globally successful YooHoo brand – has announced plans to launch a new YooHoo kids’ magazine in the Polish market. For this launch it will partner with Media Service Zawada, a major player in magazine publishing for children … more

Michaela Fass, SVP of Smiley’s fashion division, says, “Lyfcycle specialises in sustainable garment sourcing and has developed a new technology that allows them to recycle and re-use all waste fabric from production. With Smiley’s authentic position at the forefront of peace, protest, and activism … more

2019 was a very busy first year at Asmodee Entertainment, the licensing, entertainment and publishing arm of global games publisher Asmodee. With the establishment of Aconyte Books and a number of exciting deals announced including with Marvel Entertainment, Welbeck Publishing, Simon and Schuster … more

The first series of The Smileys collectibles series will launch with Team Moods. The new Smileys are here!...and boy, are they moody! There are happy Smileys, sad Smileys, silly, crazy, and bad Smileys to collect, along with new and exclusive accessories to create your Smiley characters. Mix & Match to … more

The Smiley Company is pleased to announce a new upscale handbag collaboration with leading German-based luxury fashion designer Steffen Schraut. Schraut has gained a growing international reputation for his clean-cut designs that exude feminine appeal and embody a sophisticated yet … more

Maurizio Distefano Licensing has closed a licensing agreement for the Italian market for Bing, one of the most sought-after properties in pre-school licensing, with Chicco, one of Europe's leading companies in children’s products. Chicco has chosen Bing as the inspiration for a capsule collection for … more

Aleksandra Gebauer joins Studio 100 Media as Sales Manager International Licensing with immediate effect. Reporting to Gerd Russwurm,Head of Licensing, Aleksandra Gebauer will be the point of contact for the company's international licensing businesses across all categories. With extensive … more

Founded by a team of execs from established promotions company, Pea&Promoplast, Play Around is a new toy company led by a dynamic team with a passion for creating innovative projects for both own brand and licensed ranges. The team behind Play Around has a wealth of experience in working … more

Ty Warner has created Katy Koala to help the endangered Australian wildlife. 100% of all profits from the original sale will be donated to WIRES. "Hopefully, this special Beanie Boo will raise awareness around the world about these devastating fires raging through Australia and will provide help to all wildlife … more

In a new deal brokered by The Smiley Company, master licensee for the world-famous Rubik’s Cube, Rubik’s will team up with Spin Master Corp.’s Perplexus Puzzle brand to create a new twist on one of the world’s best-selling toys. Together they will develop a co-branded Rubik's x Perplexus range, which … more

The leading licensing fair for Italy and Southern Europe is only three months away – and it’s generating even more excitement than usual, with a new format, new features and nearly 1,000 brands on show. Now reformatted as a two-day show to offer a more focused event for professionals and optimize … more

Kit and Kate, the delightful blue kittens and stars of their very own animated series showing 12 times a day on Rai Yoyo, are on their way to a number of new publications from Edizioni PlayPress. The cartoon, aimed at preschool children, has a made a great TV debut and continues to have a very high … more

Recognised children’s artist and illustrator, Nicoletta Costa, has signed a deal with leading European educational toy company, Ludattica, to create a range of sustainable games based on her instantly recognisable designs. Launching at Nuremberg Toy Fair, the educational games and puzzles are manufactured … more

The Royal Horticultural Society has announced the arrival in 2020 of the RHS Flower Blooms Lavender Garden collection of toiletries and accessories – the latest range in a highly successful RHS partnership with leading British beauty and fine toiletries company Heathcote & Ivory. This collection, the third in … more

On air in Italy since June 2019 on Rai Yoyo, the delightful preschool animation Zafari can already boast a strong licensee list. Zafari, an Ink Group property, is the beautiful new animated series in CGI produced by Zafari Holdings and distributed worldwide by NBC Universal/Dreamworks. Made up of 52 … more

Italian boutique animation studio Enanimation, which last year secured the rights to develop – globally and on all platforms – the popular pre-school publishing property Olga the Cloud, has announced an agreement with a major international broadcaster for the forthcoming TV version of the much-loved … more