The Beyblade toys and TV show took the world by storm when first released in 1999. The hugely popular animated series produced by d-rights, Inc. focused on a group of characters who form teams and do battle with one another using highly powerful spinning tops called ‘”Beyblades”. … more

Organised by the Hong Kong Trade Development Council (HKTDC), the eighth Entrepreneur Day was held at the Hong Kong Convention and Exhibition Centre (HKCEC) on 13 and 14 May. The two-day event gathered more than 270 exhibitors from various sectors while the number of visitors increased … more

WWE are delighted to announce that in November 2016 there will be 5 WWE Live Events covering Germany and Austria. WWE Live will be visiting Frankfurt 2nd November, Munich 3rd November, Oberhausen 8th November, Berlin 9th November and Vienna 10th November. Tickets are now on sale and … more

Following recent news released by Moose and GP Flair about the continued success of the Shopkins toy brand, Bulldog Licensing, licensing agent for the property, has reported that the merchandising programme is also gaining pace with success across the board within multiple sectors. … more

The Hong Kong Trade Development Council (HKTDC) will celebrate its 50th anniversary this year. Since its establishment in 1966, the HKTDC has been creating opportunities for Hong Kong’s SMEs and promoting Hong Kong as a global business platform. With the theme of “Golden Jubilee … more

Global toy leader Mattel (NASDAQ: MAT) today announced a new partnership with Papercutz, “the #1 Kids’ Graphic Novel Publisher”. The agreement gives Papercutz rights to create comics based on the company’s Barbie character, the best-selling fashion doll that has become a cultural icon. … more

Last week the industry met for their first “Mind Mix” in Berlin. The exceptional event was presented by LIMA Headquarter and organized by a transnational European project team. On occasion of the spring season and a time of transition, progress and further development of a constantly evolving industry… more

Attracting new customers, retaining existing customers, boosting sales and generating a steady stream of revenues …Those are the key tasks retail sale faces today. If we have a look at pedestrian zones and shopping streets we still see lots of people every day. Are all of them potential customers for retail … more

A clutch of top Hong Kong movies, led by 2016’s award-winning Port of Call, are to be showcased at the Marché du Film, the world’s largest film market. France’s premier movie market opens today (11 May) and continues through 20 May. Marché du Film is part of the concurrent 69th Festival de Cannes … more

The eighth edition of Entrepreneur Day opened today at the Hong Kong Convention and Exhibition Centre (HKCEC). The two-day event, organised by the Hong Kong Trade Development Council (HKTDC), features more than 270 exhibitors and is open to the public with free admission. … more

Every toy has a story, and toy manufacturers themselves have become increasingly prolific creators of high-quality animated and live-action entertainment, whether for theaters, television screens or streaming and social media platforms. To kick off Licensing Expo 2016, sponsored by LIMA … more

On the heels of the US tour announcement and the upcoming participation in the International Champions Cup, FC Bayern announced a licensing partnership with One Entertainment that will increase its merchandise offering for its US fans. As part of the agreement, One Entertainment will work with … more

Andy Warhol – The Andy Warhol Foundation for the Visual Arts, Inc.; It’s a WildLife – Form Advertising/Bulldog Licensing Ltd.; Keith Haring – Artestar/Haven Licensing; Pets Rock – Takkoda/The Sharpe Company; Taste Happiness with SmileyWorld – The Smiley Company … more

Whatever stage of your career, educate yourself with one of our many learning opportunities. Webinars are free to all LIMA members, $200 per line for non-members. Members also receive free access to our entire webinar archive of over 75 sessions. - See more at… more

NBCUniversal, a division of Comcast Corporation, today announced the acquisition of DreamWorks Animation. One of the world's most admired family brands, DreamWorks Animation creates animated feature films, television series and specials, live entertainment… more

Michael Buettner, CFO of the German brand management and media company m4e AG, has decided for personal reasons to not renew his contract beyond April 30, 2016. The agreements with Michael Buettner stipulate that he will continue to accompany the company in an advisory capacity. … more

Retail industry experts took part in the Trendwatcher: Gifts & Premium Retailing seminar held on 28 April, examining the retail scene and updating attendees on the latest consumer trends. The seminar, organised by the Hong Kong Trade Development Council (HKTDC), was part of the … more

The popular Booboo Dolls, made of plush and created by Gerd Hahn, are now also available as accessories for school and day care centre. Originally created to store everything that gives you worries the hilarious buddies now maximize their potential: Today they also guard pens and pencils, small change, and … more

Don’t miss LIMA in Berlin May 11-12 for Mind Mix – a one-of-a-kind event for sharing ideas, discussing licensing issues and finding insightful solutions, with colleagues from across industry segments! Join featured moderators for two days of discussion, including … more

Licensing Link bringing Molang to the UK & Ireland more