In celebration of selling its millionth Butterbeer inside The Wizarding World of Harry Potter, Universal Orlando Resort shared 1,000 complimentary Butterbeers with guests on the streets of Hogsmeade. Butterbeer appears as a favorite drink inside the Harry Potter books and films and is only available ... more

Dream Theatre Private Limited, an entertainment company based in Mumbai, has won the exclusive licensing and merchandising rights from HIT Entertainment, one of the world’s leading children’s entertainment producers and right’s owners, for renowned pre-school brands – ‘Thomas & Friends’ … more

Milan-based Atlantyca Entertainment is sending its most famous mouse-author, Geronimo Stilton, on a mission to help children learn geography as the result of a new licensing agreement with De Agostini Editori for the publication of Geostilton Partworks, it was announced by Atlantyca Entertainment CEO … more

Toei Animation announced today that Cartoon Network Latin America has acquired the broadcast rights to the new anime series, Dragon Ball Kai – Freeze Saga, while also renewing Dragon Ball, Dragon Ball Z, and Dragon Ball GT. As part of the agreement, Cartoon Network has acquired the fifty-four half … more

On 15 March 2011 LIMA Germany will once more open their doors to the licensing industry and invites you to the 2011 Day of Licenses and the official LIMA Spring Festival in the evening. Only a few days before online registration will be available – we will announce further information in due course. Please … more

Nickelodeon Consumer Products UK has signed two deals with major UK licensees on accessories and greetings for the world’s favourite yellow sponge, SpongeBob SquarePants. J Fox has signed the squishy character for a range of bags, including messenger and tote styles, plus wallets, purses and belts … more

The interactive and brand licensing division of Sony Pictures Television’s 2waytraffic has signed a multi-territory deal with GTECH, the world’s leading lottery company, to rollout a range of Who Wants To Be A Millionaire? and Who Wants To Be A Millionaire? Hot Seat instant win scratch card tickets, in … more

Fox Broadcasting Company (FOX), Syco Television and FremantleMedia North America today announced Pepsi as an official sponsor of THE X FACTOR, the award-winning international phenomenon created and executive-produced by Simon Cowell that makes its highly anticipated stateside debut in fall 2011 … more

The International Fashion Retail Pull and Bear and Chupa Chups are partnering on a new range of men and women's T-shirts with the famous lollipop brand. Most of these original T-Shirts are based on the first Chupa Chups logo that was initially designed by Salvatore Dali … more

KidScreen Summit, the year’s biggest gathering of kids entertainment industry executives, is thrilled to announce that celebrated author and journalist Steven Berlin Johnson will present a stimulating keynote presentation called “Exploring The Natural History of Innovation” to kick off the event on Wednesday, … more

HIT Entertainment, one of the world’s leading independent children’s entertainment producers and rights owners, has today announced it has entered into a broadcast and licensing representation agreement with Super RTL for the new CG-animated series of Angelina Ballerina™: The Next … more

Classic Media, a global media company with a portfolio of some of the world’s leading family entertainment brands, today announced that the UK’s favourite postal delivery worker, Postman Pat®, has helped to raise over £250,000 for children’s charity Barnardos’ ‘Believe in Children’ Appeal through the sale … more

Spain’s National broadcaster TVE acquired the new HD animation series “VIPO & Friends – Surviving Time Island“ which will go on air in 2011. TVE has also prolonged the previous agreement for the first series “VIPO – Adventures of the Flying Dog” (“VIPO – el perro volador”) which has been successfully … more

Alchemy Gothic's crane game prizes, produced by Break Company, Limited. under license from Alchemy Carta Ltd, are now available to win at video arcades throughout Japan. Alchemy Gothic (www.alchemygothic.com) is a brand name owned by a British company Alchemy Carta Ltd, founded in … more

Carte Blanche Greetings Ltd, the privately owned leading British greetings card and gifting company, is breaking into new territories with the launch of the first ever social branded game of its type. The company, which owns the Me to You, My Blue Nose Friends, Violent Veg and Vivacious Veg brands, has … more

The world’s favourite yellow sea sponge, SpongeBob SquarePants, is splashing his way across the emerging markets as a wave of new deals are signed by Nickelodeon Consumer Products International. Major licensee C-Trade has signed a deal for the hit property covering a raft of states from Armenia to … more

The Imperial War Museum has become the latest organisation to join LIMA UK as it prepares for key anniversaries commemorating the world wars. As a member of LIMA, it will have access to a significant number of benefits such as discounted access to licensing shows, such as BLE 2011, webinars and … more

Novel Entertainment is launching an iPhone App based on the hit CITV-commissioned animated series Horrid Henry. The Horrid Henry app is available worldwide, and retails at £0.59 in the UK. Available for use on iPhone, iPad and iPod Touch, the app contains all the sounds that kids need to be extra … more

Hakan Canta, one of Europe’s leading producers of licensed goods, has launched a collection of innovative and exciting products featuring Spider-Sense Spiderman - the classic version of one of the best-loved comic book heroes in the world. The new products feature two striking and exciting … more

Egmont Publishing Group has signed a deal with Kudos Rights Limited to publish a range of books based on the popular CBBC series, MI High. The three year deal was agented by Metrostar for Kudos. Egmont has acquired rights for a comprehensive range of books, including fiction..., more