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5/14/2010 - BRANDORA Editorial Staff
Giochi Preziosi’s strong licensed properties have been the motivation behind the development of the group’s own licensing division which will exhibit once again in Las Vegas. Gormiti, the already successful boys’ brand will be a highlight of the show and initially started as a toy brand at the end of 2005 … more
5/11/2010 - BRANDORA Editorial Staff
Italy’s most famous mouse, Geronimo Stilton – head of a veritable media empire, erudite mouse, and klutz extraordinaire – is being honored with a postage stamp; it was announced by Atlantyca Entertainment Licensing Director, Maria Giovanna Gurrieri. Poste Italiane will issue the Geronimo … more
5/10/2010 - BRANDORA Editorial Staff
Preschool toy manufacturer, Martin Yaffe International, has brought Charles Spieler on board as its new Sales Director. Charles brings a wealth of experience and knowledge to his new role at the Company. As Managing Director at Brite Power International, he developed and marketed a … more
5/10/2010 - BRANDORA Editorial Staff
The housing and homelessness charity Shelter and popular children’s brand ‘Bob the Builder’ - whose licensor is HIT Entertainment, one of the world’s leading independent children’s producers and rights owners, today announce an exclusive three-year partnership. ‘Bob the Builder’ will bring the power of … more
5/10/2010 - BRANDORA Editorial Staff
ZenWorks announces its launch as a Tokyo, Japan-based boutique consultancy offering a comprehensive range of consulting, communications, media and coordination services for the Japanese and international licensing communities. ZenWorks is owned and managed by Roger Berman, a … more
5/7/2010 - BRANDORA Editorial Staff
‘Bob the Builder’&trade, the beloved children’s television character, is airing in China for the very first time following a broadcast deal with CCTV (China Central Television). The Chinese state broadcaster has acquired the rights to series 1-16 of the popular pre-school series to air on its CCTV-Children … more
5/6/2010 - BRANDORA Editorial Staff
Cheeky Monkey is coming to Claire’s Accessories! Yes, the wild, well-known Withit character, “Cheeky”, who loves to clown around and cause chaos, is on his way to the leading specialty retailer of fashion accessories and jewellery.
The fun, design-based Withit characters are a big retail, licensing and … more
5/6/2010 - BRANDORA Editorial Staff
4Kids Entertainment, Inc. (NYSE: KDE), the diversified children’s entertainment and media organization, has signed two key broadcast agreements for the popular animated series “Dinosaur King” at the just concluded MIP-TV market in Cannes, it was announced today by Brian Lacey, Executive Vice President, … more
5/6/2010 - BRANDORA Editorial Staff
Nickelodeon & Viacom Consumer Products has inked a significant deal with leading Dutch sports and entertainment company, Upper Deck, for SpongeBob SquarePants branded Spongi – a new type of colourful lightweight paste that can be bounced, stretched and moulded to create any shape, and which … more
5/6/2010 - BRANDORA Editorial Staff
Heading into this year’s Licensing Show, Toei Animation has closed several licensing deals in Latin America for Digimon Data Squad, Dragon Ball Z, and Saint Seiya, it was announced today by Eduardo Lucio, Toei’s Sales Manager for Latin America … more
5/6/2010 - BRANDORA Editorial Staff
Suckers, which was awarded the Kids Jury Awards at MIP Junior 2009, comprises 104 shorts which are 2 minutes in length. Each Suckers episode depicts the world through the eyes of the Suckers, a peculiar group of toys that are attached to the rear windows of cars. With such unique, anarchic … more
5/5/2010 - BRANDORA Editorial Staff
4Kids Entertainment International and 4Sight Licensing Solutions will be presenting an impressive selection of properties at the forthcoming Licensing International Expo in Las Vegas, at its Booth #5649. Among the brands being showcased is Dinosaur King, one of 4Kids’ hottest international properties … more
5/5/2010 - BRANDORA Editorial Staff
Twentieth Century Fox L&M has signed an international deal with new partner Easepal Enterprises Ltd for a range of The Simpsons car accessories. The agreement covers a wide range of products from seat covers and sunshades, to car cooler bags and air fresheners, all of which are scheduled to launch … more
5/4/2010 - BRANDORA Editorial Staff
Licensing International Expo, the world’s leading marketplace for buying and selling Intellectual property rights, announced today that the National Basketball Association (NBA) will be joining the list of the prestigious brand licensors as a first time exhibitor. Licensing International Expo will take place … more
5/4/2010 - BRANDORA Editorial Staff
From housewares to handbags, Licensing International Expo has helped many fashion & apparel brands make the leap to new, profitable product categories. The 2010 show will host many favorite fashion and apparel brands, as well as new companies that are just moving into licensing. This year’s fashion … more
5/3/2010 - BRANDORA Editorial Staff
The PANINI GROUP and ATELIER FIXDESIGN are pleased to announce the signing of a license agreement to develop an apparel and accessories line inspired by the PANINI experience. ATELIER FIXDESIGN will translate into a fashion range the history of PANINI, whose product has captivated … more
4/30/2010 - BRANDORA Editorial Staff
Brand Licensing Europe, the only pan-European event dedicated to licensing and brand extension, has awarded media specialist Braben its B2B PR brief for the 2010 show. Braben’s brief for the campaign is to communicate the power of the licensing industry to the wider business community. Braben will … more
4/30/2010 - BRANDORA Editorial Staff
Toei Animation Europe S.A.S. launches its successful series Dragon Ball Z and Saint Seiya on French Internet Providers Orange and SFR’s VOD platforms. Both series are proposed in French uncensored and re-mastered versions. Dragon Ball Z and Saint Seiya are available on Orange‘s PC and IPTV VOD … more
4/29/2010 - BLE - Brand Licensing Europe
Brand Licensing Europe, the Advanstar organised licensing exhibition that attracts Europe’s highest concentration of brand managers, licensing agencies, retailers and manufacturers, has extended this year’s show to three days due to staggering industry demand. The decision comes after research … more
4/29/2010 - BRANDORA Editorial Staff
BRB Internacional is revving its engines in preparation for the upcoming edition of the Licensing International Expo set for Las Vegas, from 8th til the 10th of June. The company will present its most successful recent brands, some of which are right out of the BRB creative factory itself. Aimed mainly target … more
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